About Janie Fitzgerald is an American photographer, and immersive imaging specialist. She is founder of Axis Images and has been working in 360º VR photography, spherical filmmaking and architectural visualization for over twenty years. With a long list of clients, she has photographed hundreds of special places. She grew up in LA, a city with great music, art and film, an amazing landscape with plenty of inspiration to draw upon. An expansive array, from the natural beauty of Malibu to the ever evolving architecture in the city, this strange and wonderful backdrop led her to become enamored with photography. While working at a computer animation company at the dawn of the digital age, she spent her free time learning from books about the great classic photographers. Self taught and longing to remain analog she learned every aspect of film, from shoot to print. She landed her first photo assignment, working for the artist Christo on a team documenting his project ”The Umbrellas". She launched her company in Hollywood, originally doing street, landscape and portrait photography. The turning point into 360º immersive imaging was when her love of photography, architecture, and music came together in the form of a unique assignment from Apple, when she was commissioned in 1995 for the groundbreaking release of their virtual reality format, QuickTimeVR. Fortunate to be one of the first photographers to ever shoot 360º VR, her career took off as she gained recognition for her creative and innovative work in the medium of VR photography.